How Château Saint-Maur has established itself as the benchmark for Provence wine in supermarkets
A bit of Provence is coming to a venue near you. Renowned for its exceptional expertise at the heart of the Gulf of Saint-Tropez, Château Saint-Maur Cru Classé is delighted to unveil its selection of vintages for the 2025/2026 season, available directly from your favourite shops.
Who said you had to visit the vineyards to treat yourself to a grand cru? These days, prestige goes hand in hand with convenience. If you’re looking for a Provence wine, supermarkets Combining the high quality of a historic estate with the convenience of a hassle-free purchase whilst you’re out shopping, our selection of award-winning wines is perfect for you.
Discover the ranges that will brighten up your tables and your moments together this year.
On the shelves: Our 2025/2026 Selection
🍷 The ‘La Citadelle’ 2025 Range: The Elite of the Cru Classé
Designed for connoisseurs of refinement and prestige, the ‘La Citadelle’ range embodies the very essence of our appellation.
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La Citadelle Rosé (AOP Côtes de Provence – Cru Classé): A bottle that epitomises freshness, refinement and the Mediterranean way of life. It has won over the experts by achieving a score of 88/100 in the prestigious Bettane+Desseauve Guide.
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La Citadelle Blanc (AOP Côtes de Provence – Cru Classé): Provençal elegance dressed in white. With its superb freshness, it is the ideal accompaniment to your fish and shellfish. It has been awarded a Gold Medal at the Provence Wine Competition.
🍷 The ‘Sélection Saint-Maur’ Range: A Shared Delight
A vibrant, fresh and bright range, designed for all your moments of togetherness.
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2025 Rosé Selection (AOP Côtes de Provence): It’s the perfect companion for sunny days and barbecues with friends. A real star at this year’s competitions, this rosé has racked up the highest honours:
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Gold Medal at the Lyon International Competition
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Silver Medal at the Provence Wine Competition
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91/100 in the Bettane+Desseauve Guide
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88/100 at the Concours Mondial de Bruxelles
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2025 Blanc Selection (AOP Côtes de Provence): A dry, fruity white wine bursting with freshness. A remarkable aromatic profile that has earned it a Gold Medal at the Brussels International Competition.
Supermarket professionals: Why stock Château Saint-Maur on your shelves this summer?
With consumers becoming increasingly discerning, your spirits range needs to stand out from the crowd.
Include Château Saint-Maur wines in your range of Provence wine, supermarkets, it means choosing a strong brand that enhances your shelf display.
Macarons that trigger a purchase
In the customer journey within the retail sector, the medals and guide ratings act as triggers for purchases.
They provide the immediate reassurance that consumers are looking for when they are at the point of sale.
The prestige of a Cru Classé, the performance of the GMS
Our 2025/2026 ranges offer the perfect balance: the the prestige of a Cru Classé combined with a pricing structure that meets the affordability expectations of your markets.
Offer your customers a taste of authentic Provence with wines that sell quickly.
Alcohol abuse is dangerous for your health and should be consumed in moderation. Alcohol must not be consumed by pregnant women. PROHIBITION ON THE SALE OF ALCOHOLIC BEVERAGES TO MINORS UNDER THE AGE OF 18. PUBLIC HEALTH CODE: ART.L. 3342-1, L.3353-3
